Mark DeMoss
President
The DeMoss Group

Invariably, a crisis is communications-driven.

Without exception, no religious or value-based organization is immune to public catastrophe; and invariably the catastrophe is communications-driven.

When stakes are high and every development appears ripe with new problems, The DeMoss Group comes alongside an organization's leaders with clear-headed, discreet crisis management and counsel. We help gauge the circumstances, contain internal and public damage, and restore positive communication. Then we help lay the groundwork for long-term solutions.

  • When one of the world's largest Christian childcare agencies faced an exposé by a major news service, we strategically promoted missing facts and helped turn the tide of negative reporting.

  • When a highly visible relief and development organization drew false charges of poor financial accountability, we counseled them on how to not just react, but lead with the truth—and blunt the exposure's negative impact.

  • When a little-known outreach to at-risk populations struggled for credibility in a hostile environment, we helped the organization define and express its message in terms that had meaning to their target audiences.

  • When a consortium of ministries was lumped into one of the major non-profit crises of the 1990s, we applied sound public relations principles to help the not-for-profits reassure and retain their stakeholders.

To help prevent crises before they happen, The DeMoss Group regularly assesses and counsels groups as diverse as the world's leading Bible societies, an international men's organization, a premier public policy group, and a leading sports ministry. In several cases, we have been privileged to help internationally renown organizations transform the loss or retirement of high-profile leaders into opportunities to rouse broader public support (instead of losing it) and amplify the organization's core message.

Finally, employing the same principles of crisis prevention, we also serve many smaller groups that confront major issues such as pornography, world hunger, crime, teen sex, and church persecution.

 

The DeMoss Group   |   3235 Satellite Boulevard   |   Suite 555   |   Duluth, Georgia 30096   |   T (770) 813.0000   |   F (770) 813.8887